Mourinho claims Real Madrid presidential video used AI, adding to electoral chaos
The Real Madrid presidential race takes another surreal turn as José Mourinho reportedly tells Benfica the video announcing his "signing" by Florentino Pérez was AI-generated.


The ongoing presidential election for Real Madrid has descended into a bizarre and increasingly surreal contest between Florentino Pérez and Enrique Riquelme, with new revelations adding to the peculiar atmosphere. The latest development comes from reports suggesting that José Mourinho has informed Benfica that a video, seemingly announcing his «signing» by Florentino Pérez, was generated using artificial intelligence.
Mourinho’s Reported Explanation to Benfica
According to Portuguese newspaper ‘Record’, Mourinho conveyed this version of events to Benfica, the club with whom he still holds a contract and from whom he has not officially announced his departure. This alleged explanation appears to be Mourinho’s attempt to clarify the unexpected announcement that appeared on social media, an announcement that apparently caught Benfica by surprise. The video in question showed Mourinho dressed in Real Madrid colours, appearing to endorse Florentino Pérez’s candidacy.
This AI claim adds a significant layer of complexity and intrigue to an already unusual electoral campaign. It directly challenges the authenticity of the promotional material used by Pérez’s campaign and raises questions about the methods being employed.
Haaland’s Transfer Denial
The situation is further compounded by a prior incident involving Erling Haaland. Riquelme had reportedly suggested that Haaland would be his marquee signing if he were to win the Real Madrid presidency. However, this claim was swiftly denied by Haaland himself, his father, and his agent through an official statement, which clearly stated, «It is not true.» This denial undermined one of Riquelme’s potential campaign promises and highlighted the challenges of making verifiable promises during the election period.
Florentino Pérez’s Candidacy
Florentino Pérez, the current president, is seeking re-election. His campaign has been marked by a series of announcements and public statements, including his interview with the newspaper AS where he mentioned Mourinho’s «signing.» The subsequent video, now reportedly labelled as AI-generated by Mourinho himself, was a prominent piece of campaign material. The implication is that the video was created to bolster Pérez’s image and appeal to the fanbase, potentially without full transparency regarding its production.
The Real Madrid presidential elections have historically been significant events, setting the direction for one of the world’s most prominent football clubs. However, the current campaign appears to be setting a new precedent for its unusual nature. The alleged use of AI in campaign materials, coupled with disputed transfer claims, paints a picture of a race that is as much about public perception and narrative as it is about concrete footballing strategies.
Implications for Real Madrid
The ongoing saga surrounding the presidential election has the potential to distract from the club’s sporting objectives. The focus on internal politics, accusations of misleading campaign tactics, and the involvement of high-profile figures like Mourinho and Haaland create an atmosphere of uncertainty and potential instability. For Real Madrid’s supporters, these developments raise concerns about the integrity of the electoral process and the future leadership of their beloved club. The club’s image is also at stake, as these peculiar events attract widespread media attention.
The situation underscores the intense competition and the lengths to which campaigns might go to gain an advantage. The use of advanced technology like AI in political campaigning, even within a football club context, is a notable and potentially concerning development. It raises ethical questions about authenticity and transparency in political messaging.
Datos clave
| Aspecto | Detalles |
|—|—|
| Candidatos presidenciales | Florentino Pérez, Enrique Riquelme |
| Declaración de Mourinho | Supuesta afirmación de que el video de campaña de Pérez fue generado por IA |
| Declaración de Haaland | Negación de ser un fichaje propuesto por Riquelme |
| Fuente de la noticia | Mundo Deportivo |
Fuente: Mundo Deportivo Fútbol – https://www.mundodeportivo.com/futbol/real-madrid/20260604/1004191130/esperpento-blanco-mourinho-dice-video-florentino-perez-hecho-ia.html
Datos clave
| Punto | Detalle |
|---|---|
| Fuente | Mundo Deportivo Fútbol |
| Fecha | 2026-06-04T06:31:49+00:00 |
| Tema | Esperpento blanco: ¡Mourinho dice ahora que el video de Florentino Pérez está hecho con IA! |
Source
Mundo Deportivo Fútbol Original publication: 2026-06-04T06:31:49+00:00
Martín Salas
Martín sigue noticias de clubes, federaciones, torneos y calendario internacional.
